The Carovana Rosa, which will set off on the roads of Italy from 4 to 26 May, will ride in Toyota cars for the sixth year running. The vehicle handover ceremony for the 107th edition of the Giro d’Italia took place today in Milan, at RCS MediaGroup headquarters, in the presence of the RCS MediaGroup President, Urbano Cairo, and the Toyota Motor Italia CEO, Alberto Santilli.
Toyota confirms itself as Official Mobility Partner of Giro d’Italia, Giro-E and the Classics. The agreement, which also applies to 2025, provides for the delivery of 67 vehicles. 39 will be used during the Corsa Rosa, while the remaining ones will accompany the riders of the Giro-E and the Advertising Caravan.
Alberto Santilli, CEO of Toyota Motor Italia: “Once again we are at the side of RCS MediaGroup to provide all our experience in the field of sustainable mobility. We will do this by accompanying the Giro with cars that concretely demonstrate the multi-technology approach that Toyota pursues in its electrification strategy. A strategy that sees the coexistence of Full Hybrid, Plug-in Hybrid, Full Electric and Fuel Cell technologies powered by hydrogen. It is a commitment in line with our ‘Let’s go Beyond’ vision, whose ambition is to develop technologies and services that guarantee freedom of movement for all, to achieve a more sustainable, safe and inclusive society”.
Urbano Cairo, President of RCS MediaGroup: “The partnership between RCS and Toyota, a prestigious brand recognised around the world, continues and is further strengthened under the banner of quality and sustainability. The use of hybrid and electric vehicles in our races contributes concretely to strengthening the green model that we are promoting and supporting also through partnerships and collaborations. Having brands like Toyota in the Giro family once again confirms the vocation and strong international presence of our race”.